Social Media Marketing Goes Visual

by Martha Giffen

bigstock 32625932 300x250 Social Media Marketing Goes VisualLet’s face it.  People are visual.  It was bound to happen sooner than later.  Social Media Marketing has gone visual!

In a big way.

Did you know that images get more likes and shares on Facebook than text posts?  That youtube has over 800 million users each month?

Anyone surprised?

It’s no secret that TV watchers have always outnumbered book readers.  People just like visuals better.  It’s about seeing the story come to life.

What to do?

It’s a no-brainer. Get busy.  If writing is your “thang,” not to worry.  Just spruce up your content with plenty of pictures, images, and videos and you will make more people happy!  Can we say more readers?

Where to go?

There are plenty of great places to find images to make your blog posts sing.  Some good places to start:

  • Big Stock Photo – Site that sells stock photography.  You can pick the size of the photo and the quality is great.
  • Morguefile – I know.  Weird name. According to their site, “morgue file” was a newspaper term and referred to the files where old articles were placed.  Anyway, if you’re looking for free, go here.
  • iStockphoto – Royalty free images. Prices are pretty straight-forward.

For videos, there’s really no excuse anymore for not making them.  Got a smart phone?  Bingo.  Don’t have one, but your friend does?  You’re in business!

Don’t forget quotes!

For some reason, we as a species are almost obsessive about quotes.  People LOVE them.  Just watch your Facebook stream, if you don’t believe me.  OK, my point.  Put a quote on an image and watch folks clammer to share it with their tribe.  And, it doesn’t even have to be an image.  It can just be a colored background for the quote.  People will still share.

Social media is about engaging and sharing.  Images are a great way to share and a fantastic way to begin engagement.

Use them!

Now.  Go get visual!

If you have other site recommendations for photos, images, etc., please feel free to leave them in the comments section below.





 Social Media Marketing Goes Visual

Martha Giffen

Martha Giffen is a Small Business and Social Media Consultant, Coach, Trainer, and Speaker. The author of 3 best-selling books, including "Be Social Be Rich," she is an Online Marketing authority and teaches Small Biz Owners how to achieve massive profitable success. And, -she dishes it all out with a warm southern flare!

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