The Secret Power Of Your Network

by Martha Giffen

How focused are you on expanding your network?  Can I tell you a secret?

The power of your network is directly related to your business growth.

Quick story . . .

From day one, I began using social media.  In fact, I was on Twitter before I even had a website or had given any real thought to becoming an online entrepreneur. But I was doing something even then, that would prove to be invaluable.


That simple task of meeting people, getting to know them, and engaging in conversations led to the beginning of a network I could count on.

As that network grew and my site got off the ground, I began to have products to promote.  That same group of people became interested in what I had to offer.  Many of them bought and benefited from my products and others became cheerleaders and supporters I could count on during launches.  I am grateful icon smile The Secret Power Of Your Network

Yes, you can build a raving network too!

Social media is the cat’s meow when it comes to building your own network.  Don’t be shy.  Start with the platform you feel most comfortable and build from there.  I started with Twitter, moved to Facebook, on to LinkedIn, Empire Avenue, Pinterest, etc.

Did I just scare you?

Hold on. You don’t have to master every platform.  You don’t even have to use every avenue in the beginning. Start with one and branch out from there.  Your network will grow as long as you are interesting (read: give good content) and take the time to engage.  It won’t grow by blasting promotional updates to all the networks all the time.  Trust me here.

Small groups are winners too!

Participating in the smaller groups can not be overstated! (I like the word intimate here, but sometimes it gets misunderstood!) Let’s just say the groups are a little more direct and personal.  It’s a great place to set yourself apart as the expert in your niche.  Simply answer any questions and be accessible.  Dive in head first here!

Want more advantages?

Let me list my favorite reasons for cultivating a raving, powerful network.

  • They promote your work
  • They buy your products
  • They recommend your products to others.
  • They approach you with joint venture opportunities
  • They tend to ward off the naysayers and complainers
  • They expand your network by introducing you to their network
  • They refer business to you.  (Does the word priceless enter your mind?)

When you get down to it, isn’t it all about the sharing?   Each one helping another?

Networks are powerful.

Start building yours today!




 The Secret Power Of Your Network

Martha Giffen

Martha Giffen is a Small Business and Social Media Consultant, Coach, Trainer, and Speaker. The author of 3 best-selling books, including "Be Social Be Rich," she is an Online Marketing authority and teaches Small Biz Owners how to achieve massive profitable success. And, -she dishes it all out with a warm southern flare!

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