Product Creation Sparks Creativity For Online Marketers

by Martha Giffen

If you read yesterday’s post, you know that last night I co-hosted a Blog Talk Radio show that featured new products created by a group of online marketers.

At the time, I thought we would just be interviewing people about their products, what they are used for, who they can help, etc.

Was I ever wrong!

Of course, we did hear about the products, but the nice surprise was the many conversations about creativity.  Where to find it, what it is, and basically how using their creativity to create the products had been no less than life changing for some!

Are we all creative?

This was the big question.  Are we?  The consensus was that yes, we are, but for some reason people have associated the word creative with the fine arts.  Such a shame.

Being creative simply means being original and imaginative.  Think about your own life.  Maybe you’re not a singer, artist, or writer.  Do you have a special knack for planning, maybe adding special ingredients, or sharing with others in a way that helps them?

Here’s the cool thing about creativity.

It spells freedom.

At least in the world of online marketers.  Once you have tasted the success of completing a product to put out in the market place, you’ll know what I’m talking about.

Yes, affiliate marketing is wonderful.  It can be lucrative.  But creating a product seems to do something for your very soul.  At least that’s what I was hearing on the show last night.

The only products worth creating are the ones that solve problems, right?  Well, the feeling you get from solving other people’s problems is like no other.  Why?  Because in helping them, you have also helped yourself.  In providing a solution, you have essentially made your customer’s world a better place!

Changing the world?

Using your creativity and knowledge to create products that help others is definitely helping change the world.

I know.  I sound pretty sappy. But, I’m just relaying the message I got from people who have just come off the product creation train.

They poured their hearts into these products and it shows.  And, they are a generous bunch!  You can go here now:

Portable Empire Project

The products are free (for now) and you can help yourself.

I think you’ll agree.  Top-notch all the way!



 Product Creation Sparks Creativity For Online Marketers

Martha Giffen

Martha Giffen is a Small Business and Social Media Consultant, Coach, Trainer, and Speaker. The author of 3 best-selling books, including "Be Social Be Rich," she is an Online Marketing authority and teaches Small Biz Owners how to achieve massive profitable success. And, -she dishes it all out with a warm southern flare!

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