bigstock a blue alarm clock on a white 46652533 300x200 Quick and Easy Ways to Use Social Media Everyone wants Social Media to be quick and easy. 

The problem is, people tend to lose track of time, and before you know it, valuable time has been gobbled up!

Let’s put an END to that!

Here are several of my favorite quick and easy ways to use social media that work:

  • Upload a photo. This one takes a few seconds.  The key here is to make it interesting and relevant.  Photos draw the eye to your status AND help pull people into your story.  You see, stories are what make people continue to follow you.  Tell yours.  (Tip: Don’t forget to give photo credit if it’s not your own)
  • Reply, comment, and Retweet on Twitter.  I’m talking about paying attention to the people already following you.  Give them some ATTENTION.  Do you want people to tweet YOUR content?  Then apply the golden rule.  It takes very little time and the benefits are many.
  • Comment, like, and share on Facebook.  Great conversations start with one comment.  Be free with yours.  (Tip: don’t stay there all day conversing, quick and to the point work.)  Again, be willing to share.  Others will gladly return the favor.
  • Update your status. I’m talkin’ be consistent.  Update daily and remember, it doesn’t have to be with a clever comment.  You are free to put a blog post, relevant article, photo, or promotion.  But, here’s the deal.  Don’t post any of those things without SAYING SOMETHING about WHY you are posting it.  Asking a question about it will usually elicit a response.
  • Make connections! If you don’t read anything else in this post, this is the one to take to the bank.  Reach out.  To your followers, others in your niche, people you want to know.  Acknowledge them and tell them WHY you want to connect.  That’s usually enough to the conversation going.  (Extra points: Say hello to five new people every day.  Make it a point to increase your connection pool.)
  • Utilize the groups.  Facebook, LinkedIn, and Google+ shine in this area.  Simply add value to conversations already taking place.  Don’t promote, just be willing to add your two cents that increases the value of the stream.  You will soon have people following you (and buying your products and/or services) because of your expertise!

I know what you’re thinking.  That’s quite a list.

However, once you make social media a focused habit (3 times a day for 15 minutes), you will find it’s not such a time guzzler but has become your best friend.

I’ve simplified it here for a reason.

There’s waaaay too much overwhelm in the social media space when it comes to using it for your business.  Stop it, I say.  Make a daily plan and follow it consistently.  That’s the bottom line.

If you need help with that plan, you know who to call icon smile Quick and Easy Ways to Use Social Media

Peace,

-Martha

 Quick and Easy Ways to Use Social Media

Martha Giffen

Martha Giffen is a Small Business and Social Media Consultant, Coach, Trainer, and Speaker. The author of 3 best-selling books, including "Be Social Be Rich," she is an Online Marketing authority and teaches Small Biz Owners how to achieve massive profitable success. And, -she dishes it all out with a warm southern flare!

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bigstock Best Practice on Dark Digital 57101078 300x225 Three Proven Ways To Improve Your BusinessWe are all looking for ways to improve our business, right?

Being our own boss comes with lots of freedom and many times, (especially for the work-at-homes) the day ends with lots of busy-ness accomplished but no real financial results to show for it.

Believe me, I know that even a pile of dirty laundry can look enticing when procrastination shows up during a big project.  Or Facebook chatter can seem more interesting than focusing on your latest money-maker.  I get that.

So . . . . If you are NOT a member of that elite group of business owners that can stay motivated no matter what and  achieve their goals so quickly they are setting more as we speak, this post is for you!

How to become an over-achiever and get stuff done!

These are the three distinct techniques I use and have proven over and over to work for me.  Disclaimer: My results are just that.  My results.  Yours may vary and be BIGGER than mine!

  • Hire a coach.  I did this from day one, even before I had a website.  The investment has always paid off.  In fact, I have changed coaches three times, as my business has grown and evolved!  How to find the right one for you?  Find someone who is actually doing what you want to do, is successful at it, and offers coaching.  Be sure they resonate with you and just DO IT!  
  • Join a mastermind group.  This little gem is my secret weapon.  We meet virtually (Google hangouts) once a week to state intentions, share resources and motivate each other.  If you aren’t sure how to find one, start your own.  Simply find three to four like-minded biz owners who are truly interested in building their businesses, agree on the time to meet, and get going!
  • Have an accountability partner.  This is different from the mastermind group in that it’s one-on-one with only one person.  Every week, we share briefly our weekly goals, (especially financial) and hold each other accountable to getting it accomplished.  It’s amazing how having to answer to someone else will light a fire under your tush!

SIDENOTE:  Neither the mastermind nor the accountability call is chit-chatty.  They are strictly for goals and accountability.  If either turns into a non-productive time sucker, move on.

Now, you know what works for my business.  Go out there and make something happen in yours!

-Martha

p.s.  If you want to discuss any of these techniques with me further, simply shoot me an email:  martha@marthagiffen.com

 

 

 Three Proven Ways To Improve Your Business

Martha Giffen

Martha Giffen is a Small Business and Social Media Consultant, Coach, Trainer, and Speaker. The author of 3 best-selling books, including "Be Social Be Rich," she is an Online Marketing authority and teaches Small Biz Owners how to achieve massive profitable success. And, -she dishes it all out with a warm southern flare!

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bigstock LOS ANGELES JAN Ellen De 197613141 200x300 7 Powerful Twitter Secrets Learned From Ellen DeGeneres Ellen DeGeneres

Unless you’ve been hiding under a rock, you’ve heard about Ellen DeGeneres’ Twitter fiasco at the Academy Awards.

I have to admit, I was enjoying every minute of her social media escapade and tweeting right along.  Actually, my tweeting began a little earlier with my friend Steven Dimmick, of The Daily Dimmick, who was on the red carpet, reporting all the glamour in his role of social media correspondent.  For certain, one of the coolest jobs created by social media, but THAT’s for another blog post!

Let’s talk about the lessons learned and secrets unveiled by the Oscar host, Ellen DeGeneres.

I counted at least seven . . .

  • For starters, she asked for what she wanted. She wanted people to Re-tweet what she was sending out on Twitter.  Yes, if you will only ask for what you want and not be shy, you just might get rewarded.  That next promotion?  ASK your followers to Re-tweet!
  • She then included an image.  Images Rule.  It’s just that simple.  People love to click on images and SHARE them.  Take note.
  • She told everyone why.  In this case, she just wanted to be the most re-tweeted Twitterer (say that fast 3 times!) in history.  It’s a simple secret.  Think about what your why is, or your goal for the Re-tweet.  Are you wanting to promote your new webinar?  How about putting a why behind it? Your tweet might looking something like, “My goal is to empower female entrepreneurs with this webinar, please RT!”  The why can make a difference.
  • The use of hashtags.  Hashtags are used to group a community or people talking about the same topic together.  She made it easy for people to find the tweet.  Be consistent with your hashtags and your tribe will find you too!
  • A strong network is essential.  She has built up her Twitter following for a long time and it paid off.  Her network gave her the Re-tweet when she needed it.  Lesson:  Keep building your network.  It is golden.
  • Be “in the moment.” That’s the beauty of Twitter in a nutshell.  People are there NOW and ready to connet.  Don’t wait for tomorrow for today’s news.  Ellen cleverly tweeted while people were using Twitter at that moment.
  • Engage. I think anyone watching what happened, will admit Ellen DeGeneres was ENGAGING.  She was making everyone feel like they were part of her inner circle, made it fun, and people were willing to participate.

Twitter still ROCKS in my world for connecting with people, getting to know them, and ultimately creating a tribe.  Ellen DeGeneres used it to the hilt and we should all take notes!

Peace,

-Martha

p.s.  You don’t have to “crash” Twitter to make a big splash there!

 

 

 

 

 

 

 

 7 Powerful Twitter Secrets Learned From Ellen DeGeneres

Martha Giffen

Martha Giffen is a Small Business and Social Media Consultant, Coach, Trainer, and Speaker. The author of 3 best-selling books, including "Be Social Be Rich," she is an Online Marketing authority and teaches Small Biz Owners how to achieve massive profitable success. And, -she dishes it all out with a warm southern flare!

More Posts - Website

Follow Me:
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