Inspired Marketing

by Martha Giffen

Yesterday’s post about Lady Gaga was somewhat of a hit.  Anything written about her seems to elicit emotional responses.

Why am I still talking about this today?  Because I want you to think about where your ideas come from!

Do you recognize inspiration?

In my case, I dedicated myself to living an inspired life several years ago when I was coached by Craig Perrine.  He  taught me the how’s, when’s, and why’s of inspired marketing.  I now recognize when my ideas are coming from inspiration because I have developed a certain way of thinking.

When inspiration strikes, you can never say, “I’ll come back to that later.”  Why?  Because you usually don’t or if you do, the original feeling of inspiration is not quite there.

Back to Lady Gaga. . . .

On Tuesday, I walked by a TV which was showing footage of LG.  I thought, “She is a marketing genius.”  That’s when the inspiration hit me.  Not only was she a lesson in marketing but I needed to write down why and tell my readers!

I stopped right there and wrote it down.  That’s what moving with inspired action is.  It’s like the idea comes and if you stop, the development practically takes care of itself.  If you just go with it.

The secret?

Take action immediately!

Now, I’m not advocating doing everything off the cuff or flying by the seat of your pants.  It’s good to have pre-written posts and a definite plan for your blog.  But, what I’m saying is sometimes the best, most compelling work comes straight from inspiration in the moment and coupled with immediate action will bring good results!

Try it, you’ll like it!

It’s all about awareness. Notice that fleeting thought that just came to you.  Be aware when you are struck with a really compelling urge to follow an idea.  And then just go with it.  Let it flow!

Always leave room for the unexpected!  Now, I’m not saying turn your head at every bright, shiny object because that will get you in trouble!  I’m saying be open, stay aware, and go with the wonderfulness if you feel it’s inspired.

In other words. . . .

Pay attention, be flexible, and go with your inspiration.

I dare you!



p.s.  If you want to know more about Craig Perrine and inspired marketing, click on the “interview” tab above, then click on “Craig Perrine.”  It could be a game-changer for you icon smile Inspired Marketing

 Inspired Marketing

Martha Giffen

Martha Giffen is a Small Business and Social Media Consultant, Coach, Trainer, and Speaker. The author of 3 best-selling books, including "Be Social Be Rich," she is an Online Marketing authority and teaches Small Biz Owners how to achieve massive profitable success. And, -she dishes it all out with a warm southern flare!

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