This is true whether you are new to the craft or have been churning them out for years now.
It can be especially difficult to keep going if you feel like you aren’t getting any results. Nobody is leaving comments and even though your stats say people are stopping by, you’re getting no feedback.
Yes, I know. Painters paint, musicians play. I get it. While I’m no Hemingway, I’m still a blog writer and that requires discipline at some point, on some level.
You know I envy the folks who can churn out 5-6, or even 10-20 posts at a time. their creativity gets going into high gear and watch out. They go crazy productive.
Can we go ahead and admit that’s the minority?
For the rest of us, we have to make a conscious decision to sit down, focus, and write. Even when the ideas don’t flow. Even when it seems like we are saying nothing new, or worse, the same things over and over.
In my own case, I’ve written over 400 blog posts, so sometimes I get tired of my own voice. I struggle to make it new, fresh, exciting and relevant. You know, not fluff. I don’t want to write fluff and you don’t have time to read it. So, we’re even.
Two powerful remedies.
The way I see it, there are two important pieces needed to continue to write good posts. One is simply having ideas. I’ve written about that extensively in Clever Blogging Ideas That Work and 50 Best Blogging Ideas.
The other is to have SOME sort of encouragement or motivation to continue.
(Of course, it goes without saying that “I’m too tired,” or “I’m don’t feel like it,” or “I’m uninspired” is nothing more than an excuse and is not to be accepted ever.)
Let’s talk about encouragement.
It takes persistence to continue to write fantastic, readable and sharable blog posts. But in the midst of being persistent, the one thing that helps is encouragement. And it can come from the most unlikely places.
It can take a lot of forms. For me, it comes through e-mails, social media outlets, written notes, from family members and in the form of offers that cross my desk. You know the ones. Interviews, guest blog opportunities, book deals, speaking gigs, etc. All of those are the encouragement I need to write when writing is hard.
And it can show up in the weirdest places.
Last week, I had a pastor from a church in California contact me on Twitter and tell me he had used one of my posts in a recent sermon. Even writing that now, I have to stop, pause and take that in. It’s humbling. But exciting. And, good gosh amighty encouraging!
Someone not only read the blog, Twitter Giver or Twitter Taker, but took away a piece of the heart and passed it along to others.
Such an affirmation!
Not a feather in my cap. But reassurance. Encouragement. It’s those affirmations that I bring to mind before I start writing. It gives me the confidence to keep writing. Because let’s face it, it’s just not always easy.
So, let me be your encourager today. Keep writing and the ideas will show up. (It’s not the other way around, but that’s another post) Because you don’t really know who is reading. Your blog posts and message can show up in the most unconventional places.
My own message is this: If I can be successful, so can you. And the second part: I’ll show you how