Everybody’s blogging these day!
For the online business owner, the blog is essential!
Here’s a few good reasons:
For starters, the search engines like blogs. Because of this, yours will show up there! It’s nice to know people that are actually looking for you will be able to find you and come a-calling.
Once people come to your blog, it should become evident at once that you are the “expert” in your field. This is not as difficult as you might think. What sort of questions do your customers have? What do they want to know about your company or your products? Tell them!
Blog some questions and answers to the most frequently asked questions in your industry and presto! You are the go-to source now! Where are they going to look next time? You got it!
A great way to add to and maintain your customer base is to blog great content. I’ve actually said that here on this blog before.
It’s THAT important!
If you maintain relevance and are interesting, the people will return and return, over and over. For example, on this very blog, if I gave you some great links, think you might come back? (I’ll do just that, at the bottom of this post!)
It does take time and energy to maintain your blog, but, hey, the rewards are well worth it!
Now, get out there and BLOG!
p.s. Here’s three great links I like:
For fonts: Fontspace.com
For photos: Sxc.hu
For blog content: USASearch.gov
p.s.s. All are free and none are affiliate links! Enjoy